The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
The journey of rebranding Somaya Life posed a unique challenge that demanded an innovative approach. Our first challenge was to transcend the stereotypes of wellness branding that had been tailored for specific demographics – Somaya Life is for everyone with benefits far beyond the average probiotic. We also needed to connect the product name to a larger, more meaningful brand story while keeping in mind that this product line would also include a product for pets.
Somaya Life is not just a supplement but a lifestyle enabler. With that key feature in mind, our strategists dug into etymological research and found the Greek roots of the word “Somaya” stemming from “soma” or “body,” as well as the roots of “anthrobiotic” (“anthro” meaning “human” and “bi” meaning “pertaining to the health of”).
This led us to design Greek-inspired mosaic and archaic elements, paired with calming yet lively neutrals that grounded the brand in a rich history of wellness and conveyed a sense of radiant well-being and vitality.
Somaya Life now stands poised to make an indelible impact on the market with a new brand identity that encapsulates its essence and aspirations. As Somaya Life steps onto the stage with its fully realized brand identity, they are guided by a comprehensive brand guide and cohesive strategy that ensures consistency across every touchpoint, from marketing campaigns, trade shows, future product launches, and more.
What’s impressive is how Quill understood a complex technical product and simplified the message for general public understanding. This was done with a high level of respect, professionalism, and little use of our company time. Then the Somaya Life package designs won American Package Design Awards from GDUSA Magazine.
RICHARD BREUNIG, FOUNDER & PRESIDENT, PRIORITY IAC
