Quill feather

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Quotation Marks

The team at Quill has done an amazing job taking our vision and turning it into a consistent and distinctive brand. The identity captures the essence of Sturgeon Spirits and brings it to life for all to enjoy.

Karl Loewenstein, Owner, Sturgeon Spirits Craft Distillery

Quotation Marks

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

The Solution

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Fork Farms logo lockup systemFork Farms Vertical Hydroponic Farming - The Flex Farm. Image of the Flex Farm
Fork Farms websiteFork Farms digital advertising graphics: Healthier living for all and Fresh greens grown here.Fork Farms business cards
Fork Farms tradeshow boothFork Farms starter kit package designFork Farms educational section: Inspiring the next generationFork Farms Farmative logoFork Farms farmative app advertisment
Fork Farms Farmative store webpage

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Quotation Marks

Quill Creative has been the creative design firm of choice for Fork Farms since its inception. Their ability to grow and evolve brand strategy and design along with our company growth has allowed us to more effectively reach and build relationships with customers.

Alex Tyink, President, Fork Farms

Quotation Marks

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support
Girl holding open sign at a small businessAchieve your financial goals

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Accounting team at deskAlly Tax & Accounting logo

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Ally Tax & Accounting logo lockupsAlly Tax & Accounting website

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Ally Tax & Accounting web pageAlly Tax & Accounting digital advertising campaign
Quotation Marks

Working with Quill to rebrand our over three decade old business has been incredible! Their design, the identity creation and attention to every detail is exceptional. They are fun and easy to work with and have expressed our company’s values perfectly!

Dr. Stephanie Matulle, Owner, Ally Tax & Accounting

Quotation Marks

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support
The Waters building overlooking the water
Historic image of The Waters building

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

The Waters logo refinement and color palette
The Waters website The Waters services brochure

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

The Waters scrollable historic timeline on website
The Waters postcard mailer and email confirmation page

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support
Dad & Daughter Image with graphic "You deserve a stress free summer"AAA Iconography

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

AAA Liner Replacements logo and social media ads

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

AAA Collateral & FolderAAA Website designAAA truck decal

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Quotation Marks

We needed an identity to match our level of expertise & professionalism and Quill was the perfect team for the job. Most pool liner companies have the same old-school approach when it comes to branding & design, but Quill was able to breathe some fresh air on to this outdated, industry-standard style. From the clean, calming color palette, a creative new logo and unique website design, to our awesome new work vans, Quill gave us the exquisite “glow-up” we have been dreaming of for a long time.

Brittany Thurman, Assistant Director, AAA Liner Replacements

Quotation Marks

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support
Oshkosh Aviation Business Park aerial view
OSH in blue box

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Become a part of Oshkosh's Aviation Story and business card design

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Oshkosh Aviation on Park logo and iconography

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Oshkosh Aviation Park digital advertisementsOshkosh Aviation Business Park collateral folder and brochure design
Quotation Marks

The Quill team was excellent to work with on our branding project. We were starting from scratch with no existing identity, but also had multiple stakeholders with vested interest which could have complicated the process. Ryan and the team were able to listen to our needs, research the limited examples in the market, and create something that reflected our asset. I greatly appreciated their ability to work with our project manager to keep things moving, but also the ability to present to the greater committee for feedback and approvals.

TRICIA RATHERMEL, PRESIDENT & CEO, GREATER OSHKOSH ECONOMIC DEVELOPMENT CORPORATION

Quotation Marks

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support
Staying Alive Campaign logo

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Staying Alive Campaign strategy behind the logo conceptStaying Alive Campaign website

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Staying Alive campaign banner

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Staying Alive Campaign Collateral
Quotation Marks

The Quill team took our many ideas of what we wanted the campaign logo to portray, creating an easily recognizable look and message. At each step along the way, I knew that Ryan and his team were available to answer any questions we had.

Liz jansen, foundation director, mercy health foundation

Quotation Marks

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support
FOCUS Stage event"My daughter would have turned four today"

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

ThedaCare logo
No distractions, stay focused

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

FOCUS staged event

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

FOCUS Acronym graphic FOCUS event imagesFOCUS Social media graphic and flyerFOCUS poster
Quotation Marks

From initial concept discussions through creative brief and end product the team at Quill was responsive, receptive and thorough.

Kathi Hegranes, Injury Prevention & Outreach Coordinator, ThedaCare

Quotation Marks

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support
Come drink with us

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Gabe's logoGabe's logo lockups

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Gabe's mural being painted on wallGabe's menusGabe's Interior - Girl at bar wearing Gabe's t-shirt

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support
Inspection Services of Wisconsin's logo

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Inspection Services of Wisconsin's card and iconography set

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Inspection Services of Wisconsin's business cardsInspection Services of Wisconsin's website

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Quotation Marks

The team at Quill Creative was invested in my visual identity design from the moment I contacted them. Taking time to understand ISW and my vision was their first concern. The remainder of the process was timely, fluid and incorporated my feedback, and each team member I met was engaged with the product/concept they were delivering to me. I'm thrilled with the final results of ISW's updated Visual Identity brand.

Tom beatty, owner

Quotation Marks

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support
Pillars signage on road

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Pillars color palette

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Pillars logo lockups

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Pillars website
Pillars signage on side of buildingPillars mission with infographicsPillars brochurePillars billboard
Quotation Marks

The Quill team was creative, professional, and they clearly understood the bigger picture of our merger and rebrand. They adapted well to a changing environment and were solid partners with us on this project.

JOE MAUTHE, Executive Director

Quotation Marks

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support
Worker looking at the Allsource App on phone

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Allsource logo and business cards

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Allsource Product bucket and product tips sheetAllsource truck wrap

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Allsource app designAllsource product brochureAllsource tradeshow booth

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support
Harry Miller historical image with signature gifHarry Miller Companies 100 Year emblem

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Multi-Housing, Laundromats/Coin Laundries, On-Premises LaundryHarry Miller website timeline

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Current laundry solutions from a company with historical valuesHarry Miller Company logo lockupsHarry Miller Companies branded collateral examples

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Harry Miller Companies vehicle wrap
Quotation Marks

Over the last year I've had the pleasure of working with Quill Creative Services to refresh the brand of my family's business which is celebrating its 100th anniversary in 2021. On a scale of 100 for expectations I’d humbly give Quill a score of 200… The discovery, creative and implementation stages could not have gone smoother from my perspective as your typical/busy business owner. Quill invested the time to truly understand my company's history, personality, character, products, services and most importantly our customer base.  The end product has taken our brand to a level that I frankly believe to be genius.

Matt MIller, PRESIDENT, HARRY MILLER COMPANIES

Quotation Marks

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support
We're your connection to an impressive community - messaging

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

EAA Business Development Packaging DesignEAA Business Development Brochure and chargerEAA Business Development booklet spread

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

EAA PostcardEAA Business Development Booklet Spread with infographics
EAA Business Development bookletsEAA Business Development handoutsEAA Business Development website opportunities

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support
Person giving presentation on Tips for TeensAnimated Breakwater logo

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

A community togetherBreakwater business cards

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

We <3 YouBreakwater websiteBreakwater poster designs

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Police officer walking with kidsBreakwater podcast logo & mugBreakwater podcast page on phone graphicBreakwater collateral sheets with tips for teens
Quotation Marks

Our work is about community and connection. We needed a name and brand that was inviting and memorable. Quill helped us achieve both. We love working with Quill and highly recommend them to others.

Samantha Hilker, Community Health Strategist, Breakwater

Quotation Marks

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support
House of Flowers Made in Oshkosh, Wisconsin floral paper

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

House of Flowers business cards.

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

House of Flower logo lockupsHouse of Flowers Campaign collateral

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

House of Flowers plant care House of Flowers seasonal campaign catalogHouse of Flowers campaign postcardsThanks for shopping local

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support
Spread of Feeding America Annual ReportTogether we can solve hunger.

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Feeding America Report sketches and wireframesFeeding America Annual Report sitting on desk

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Girl reading Feeding America Annual Report impact page

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Quotation Marks

Working with Quill on our annual report always leaves us with a compelling and impactful piece that helps tell our story and illustrate how we are living out our mission. We are always excited to share the finished product with our donors and partners.

Lisa Endl, Director of Communications, Feeding America Eastern Wisconsin

Quotation Marks

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
CATEGORY
Brand Strategy
Brand Support
Craft Coating logo

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Craft Coating emblem gif

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Craft Coating folder with sales collateral

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Craft Coating social media graphics

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Quotation Marks

Quill did a terrific job for us at Craft Coating! They helped with everything from our name, logo and branding. I would highly recommend using them.

Aaron Johnson, President, Craft Coating

Quotation Marks

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support
Oshkosh Corporation Safer At Six logo animationOshkosh Corporation Safer At Six - person wearing mask at desk

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Oshkosh Corporation Safer At Six elevator signage

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Oshkosh Corporation Safer At Six table top signageOshkosh Corporation Safer At Six signageOshkosh Corporation Safer At Six arrow floor decals

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Oshkosh Corporation Safer At Six hand sanitizer stickerOshkosh Corporation Safer at Six campaign stair graphics

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Good Foods color changing logo gif

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Good Foods brand guide cover & pages

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Designer at computer using the Good Foods brand guide

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Quotation Marks

The Quill team did a great job translating years of historical knowledge and evolving design systems to develop our Brand Guide, which has become a great resource tool for our company and our partners. They are great listeners and great partners who worked tirelessly to complete this big project and we highly recommend Quill Creative.

Mandy Bottomlee, Director of Content Marketing, Good Foods

Quotation Marks

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support
Junior's Boot Wax Ad - Natural Formula, Protects any type of leather
Junior's Boot Wax - Clarence Gereau signature.

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Junior's Boot Wax tin packaging design

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Protecting any type of leather - tin rolling across page. Junior's Boot Wax website

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Junior's Boot Wax logo animation

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Client
Experimental Aviation Association
Release
April 2019
Category
Brand Strategy
Brand Support
Girl in pool in a floaty with oranges on her eyesGIF of LinerWorld logo

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

LinerWorld collage of liner styles in poolsYou and your pool mean the world to us.

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

LinerWorld website pages

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

LinerWorld iconography and website pagesLinerWorld iconographyLinerWorld digital advertisingLinerWorld liner manual collateralPug in a donut floatyIcons for Liner World branding
Quotation Marks

We have had an incredible response from our customers since rebranding with Quill. The entire rebranding process was fun and exciting and really opened the door to getting our company to the next level. In addition to increased revenue, Quill’s creative strategy beautifully rejuvenated our look and feel and helped us educate and inspire our customer base. Their team is full of talented true creatives, and we really look forward to future projects together.

Brittany THurman, creative director, linerworld

Quotation Marks