Quill feather

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Category
Campaign
Client
Experimental Aviation Association
Release
April 2019
Historical Harry Miller pointing at the bottom of his shoes.100 Year emblem

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Multi-Housing, Laundromats/Coin Laundries, On-Premises Laundry

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Current laundry solutions from a company with historic values. Coin-O-Matic 6 logo lockups.Harry Miller branded collateral collage

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Coin-O-Matic van mockupHarry Miller Companies collage of collateral (Hat, sweatshirt, flyer, social media)
Quotation Marks

Over the last year I've had the pleasure of working with Quill Creative Services to refresh the brand of my family's business which is celebrating its 100th anniversary in 2021. On a scale of 100 for expectations I’d humbly give Quill a score of 200… The discovery, creative and implementation stages could not have gone smoother from my perspective as your typical/busy business owner. Quill invested the time to truly understand my company's history, personality, character, products, services and most importantly our customer base.  The end product has taken our brand to a level that I frankly believe to be genius.

Matt MIller, PRESIDENT, HARRY MILLER COMPANIES

Quotation Marks

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Category
Campaign
Client
Experimental Aviation Association
Release
April 2019
We're your connection to an impressive community.

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

EAA Campaign box mockupEAA brochure and phone cordEAA Booklet spread.

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

EAA PostcardEAA Campaign booklet infographics.
2 Booklets showing the categories of the campaign.3 Flyers showing the categories of the campaign booklet. Mobile Campaing with computer and phone mockup.

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Category
Campaign
Client
Experimental Aviation Association
Release
April 2019
Man giving a Tips for Teens presentation.Gif of Breakwater logo.

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

A Community TogetherBreakwater community hotline business cards.

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

We love you logo.Breakwater website home page mockup.3 Image collage: Breakwater movie poster, a man wearing Breakwater shirt, and an informational pop-up banner.

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Police Officer holding hands with a few community kids. Breakwater Podcast logo with blue mug.Breakwater podcast phone mockups.Breakwater branded flyers.
Quotation Marks

Our work is about community and connection. We needed a name and brand that was inviting and memorable. Quill helped us achieve both. We love working with Quill and highly recommend them to others.

Samantha Hilker, Community Health Strategist, Breakwater

Quotation Marks

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Category
Campaign
Client
Experimental Aviation Association
Release
April 2019
House of Flowers bouquet of roses wrapped in HOF craft floral paper.

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

House of Flowers business cards.

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

House of Flower's logos.Collage of House of Flowers collateral: Delivery van, gift cards, email template.

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Collage: House of Flower's postcard, plant care cards, and flowers.House of Flowers catalog booklet mockup.House of Flower's postcard.Thanks for shopping local with greenery.

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Category
Campaign
Client
Experimental Aviation Association
Release
April 2019
Person holding Feeding America Annual Report spread.Together we can solve hunger. Food bank loading food into someone's car.

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Feeding America sketches of illustrations.An annual report on a desk

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Feeding America illustration of a grocery bag with food.Woman reading annual report

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Feeding America data illustration with people directing volunteers.
Quotation Marks

Working with Quill on our annual report always leaves us with a compelling and impactful piece that helps tell our story and illustrate how we are living out our mission. We are always excited to share the finished product with our donors and partners.

Lisa Endl, Director of Communications, Feeding America Eastern Wisconsin

Quotation Marks

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Category
Campaign
Client
Experimental Aviation Association
Release
April 2019
Craft Coating logo

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Craft Coating drop emblem gif.

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Craft Coating folder mockup.

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Bike graphic with an appCraft Coating brown bar with toolbox illustration.

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Quotation Marks

Quill did a terrific job for us at Craft Coating! They helped with everything from our name, logo and branding. I would highly recommend using them.

Aaron Johnson, President, Craft Coating

Quotation Marks

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Category
Campaign
Client
Experimental Aviation Association
Release
April 2019
Safer at 6 Logo gif.Man on a computer wearing a face mask

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Safer at 6 Elevator mockup with sign.

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

"Safer at Six" campaign hand washing signsSafer at 6 mask poster.Safer at 6 arrow 'Enter Here'

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

A bottle of hand sanitizer with a person on a laptop blurry in the backgroundSafer at 6 stairs signage

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Category
Campaign
Client
Experimental Aviation Association
Release
April 2019

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Good Foods logo

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Image of a brand guide showcasing food

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Quill Team member working on her computer.

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Quotation Marks

The Quill team did a great job translating years of historical knowledge and evolving design systems to develop our Brand Guide, which has become a great resource tool for our company and our partners. They are great listeners and great partners who worked tirelessly to complete this big project and we highly recommend Quill Creative.

Mandy Bottomlee, Director of Content Marketing, Good Foods

Quotation Marks

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Category
Campaign
Client
Experimental Aviation Association
Release
April 2019
Junior's Bootwax threadJunior's Bootwax label.
Clarence Gereau signature.

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Junior's Boot Wax tins

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Junior's Bootwax tin rolling across the screen. Junior's Bootwax threadJunior's Boot Wax website mock-up

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Junior's Bootwax threadJunior's Bootwax logo as a gif.Junior's Bootwax thread

EAA Business Development Campaign

For one week each summer, aviation enthusiasts totaling more than 500,000 from 80 countries gather in Oshkosh, Wisconsin for the World's Greatest Aviation Celebration. This campaign was geared to promote the event as well as EAA publications as a perfect way to connect with this affluent audience.
Category
Campaign
Client
Experimental Aviation Association
Release
April 2019
A little girls with a floatie in a pool holding orange slices on her eyesGIF of Liner World logo

During the week of EAA's AirVenture, the skies are filled with aviation enthusiasts from all over the globe. The opportunities to get in front of an audience that's this affluent don't come around too often, at least you'd think. With EAA's wide range of options to be a vendor at the show, display ads in yearly publications, or even advertise within the various digital platforms allows for an organization to connect with this audience. Our mission was to create a messaging platform and campaign touchpoints to better communicate these offerings to those wanting to leverage that access.

Many pools with all different liners"You and your pool mean the world to us" Liner World slogan

Staying true to familiar aviation terminology, we chose to simplify the complex offerings into a single, easy to remember message. By advertising, exhibiting, or leveraging sponsorship opportunities through the EAA, it will provide a connection to this impressive community. We were then able to create a system of campaign materials including targeted mailers, email campaigns, offering booklets, and a gift package that all revolved around this core message.

Liner World website mock-up

This messaging platform is brought to life by cohesive design across every campaign touchpoint and will be relevant for years to come. Every day, the business development team at the EAA is empowered to create deeper connectivity between their advertisers and the impressive EAA community. If you’re ever in Wisconsin in late July, come and experience the World’s Greatest Aviation Celebration. It gets bigger and better every year.

Liner World mobile website mock-upSocial Media Icons for LinerWorldLiner World mobile website mock-upLiner World branding manualA pug in an inner-tube with Liner World graphicsIcons for Liner World branding